PRACTICE SERIES 1 · TEST 9

IELTS Academic Reading Practice Test 9

The paperback revolution · City life: how wildlife is adapting to urban environments · In praise of forgetting

40 questions60 minutes

Before you begin

Read all three passages and answer the questions. Allow 60 minutes. Enter your answers directly on this page; there is no separate answer sheet. Follow each task’s word limit. Each question carries one mark.

Original IELTS-style practice material. Not produced or endorsed by IELTS, the British Council, IDP or Cambridge University Press & Assessment. Scores are practice marks out of 40, not a predicted IELTS band.

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READING PASSAGE 1

You should spend about 20 minutes on Questions 1–13, which are based on Reading Passage 1 below.

The paperback revolution

Today, cheap paperback books are so familiar that it is hard to imagine a time without them. They are sold in supermarkets, airports and railway stations, and many of the most famous novels of the last hundred years are best known in paperback form. Yet the modern paperback is less than a century old, and its success was far from certain when it first appeared.

Cheap books were not a new idea. In nineteenth-century Britain, novels with brightly coloured paper covers were sold at railway bookstalls for travellers who wanted something to read on a long journey. In Germany, the publisher Christian Bernhard Tauchnitz began in 1841 to produce inexpensive editions of British and American novels in English. These were intended for British and American travellers on the European continent, and an agreement with publishers in Britain meant that they could not legally be sold there. Then, in 1932, a Hamburg company called Albatross launched a series of paperbacks that were carefully designed. The books were all the same convenient size, the typefaces were clear and elegant, and the colour of each cover indicated the kind of book inside.

The person who turned the paperback into a mass-market product, however, was a British publisher named Allen Lane. According to a story that Lane himself told many times, the idea came to him in 1934 at Exeter railway station, on his way back to London after spending a weekend with the crime writer Agatha Christie. Looking for something to read on the train, he found nothing at the station bookstall except magazines and cheap reprints of old-fashioned Victorian novels. Historians have pointed out that the details of this story changed from one telling to the next, and that Lane was certainly aware of the Albatross books. Whatever its origins, his idea was simple: good, modern books should be available to everyone for the price of a packet of cigarettes, which in 1935 was sixpence.

Few people in the book trade believed that this could work. Booksellers feared that cheap paperbacks would take sales away from the more expensive hardback editions on which their profits depended. Many authors were worried that they would earn very little from each copy sold. Publishers pointed out that, at sixpence a book, a profit could be made only if enormous numbers of copies were sold. Lane was at that time the managing director of a publishing company called The Bodley Head, but its board refused to support the scheme. As a result, Lane and his two brothers, Richard and John, used their own money to start the new series, which they called Penguin Books. They bought the rights to reprint ten titles that had already been published in hardback, including novels by Agatha Christie and the American writer Ernest Hemingway, and a biography of the poet Percy Bysshe Shelley by the French writer André Maurois.

The turning point came when Lane showed the books to Clifford Prescott, a buyer for the Woolworths chain of stores, which sold a wide range of goods at low prices. Prescott was not convinced at first that books would sell in his stores. According to one account, it was his wife who persuaded him, after she saw the books on his desk and said that she would buy them. Whatever the reason, Prescott ordered 63,500 copies, and this single order meant that the series could go ahead. Within twelve months, Penguin had sold more than three million books.

Part of the series' appeal lay in its design. The name was chosen because it sounded friendly but dignified, and a young member of staff, Edward Young, was sent to London Zoo to make sketches of penguins for the logo. The covers were divided into three horizontal bands, and their colour showed the type of book: orange for general fiction, green for crime and dark blue for biography. Unlike many cheap books of the time, the covers carried no pictures. Instead, they showed only the title, the author's name and the Penguin logo, which suggested that these were serious books rather than sensational entertainment. In 1937, Lane started a second series, Pelican Books, which offered serious non-fiction on subjects such as science, economics and history.

The Second World War helped the paperback to become established. When paper was rationed in Britain, each publisher was given a share based on the amount it had used before the war. Because Penguin had been printing such large numbers of books, it received a generous supply. Paperbacks were also ideal for soldiers, who could carry them easily, and in the United States, a scheme called the Armed Services Editions produced more than 120 million copies of around 1,300 titles for American troops. These books were specially shaped so that they would fit into the pocket of a soldier's uniform. Many young people who had never owned a book before became regular readers as a result.

By the 1950s, the paperback was accepted as a normal part of publishing, and the fears of booksellers had proved largely unfounded: cheap editions had created millions of new readers rather than simply replacing sales of hardbacks. Lane's real achievement was not to invent the cheap book, which already existed, but to show that serious books could be sold cheaply in very large numbers.

Questions 1–7

Do the following statements agree with the information given in Reading Passage 1?

Write

  • TRUE if the statement agrees with the information
  • FALSE if the statement contradicts the information
  • NOT GIVEN if there is no information on this
Tauchnitz's books were intended mainly for readers in Britain.
Select an answer
Lane's account of how he got the idea for Penguin Books may not be completely accurate.
Select an answer
Agatha Christie encouraged Lane to start his own publishing company.
Select an answer
Some booksellers believed that cheap books would reduce sales of more expensive ones.
Select an answer
The Bodley Head provided most of the money for the new series.
Select an answer
The Woolworths buyer had doubts about the books at first.
Select an answer
In its first year, Penguin sold more books in Woolworths than in bookshops.
Select an answer

Questions 8–13

Complete the notes below.

Choose ONE WORD ONLY from the passage for each answer.

Penguin Books

Price and design

  • Price was the same as that of a packet of 1 word .
  • The drawings for the logo were made at a 1 word .
  • Cover colours: orange for general fiction, green for 1 word , dark blue for biography.
  • Covers had no 1 word , to show that the books were serious.

The war years

  • Penguin received a large share of the 1 word that was available.
  • In the USA, the Armed Services Editions were designed to fit in a soldier's 1 word .

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